WEBSITE COPYWRITING SUCCESS STORY
Trillium Home Staging & Styling
Home staging and styling boutique firm serving Toronto and the GTA
challenge
In 2019, Anya Fedontchouk launched Trillium Home Staging and Styling, marking her entry into the home staging and styling industry. As this was her first business venture, Anya needed a brand-new website that would effectively capture her story, detail her services, and attract her ideal clientele, which included homeowners, real estate agents, developers, and renovators in the Greater Toronto Area.
solution
This was a special project as this was Masha’s very first website copywriting initiative, with a goal to create a compelling online presence for Trillium Home Staging & Styling.
- She conducted an in-depth discovery session to fully grasp Anya's vision, values, and unique selling propositions.
- Developed a clear and engaging brand narrative that conveyed Anya’s passion and professional approach.
- Structured the website content to outline all services offered, making it easy for visitors to understand what Trillium Home Staging & Styling could do for them.
- Incorporated SEO-friendly elements to ensure the website reached its target audience effectively.
RESULTS
Masha successfully developed a website that not only tells Anya's story compellingly but also highlights her expertise in transforming spaces. The clear descriptions of services and the engaging combination of visual and written content ensure that the site captures the attention of potential clients and encourages them to engage with Trillium Home Staging and Styling.
The website has become a fundamental tool in establishing Trillium as a key player in the Greater Toronto Area’s home staging and styling market.
CLIENT
words
"It was an absolute pleasure working with Masha! She is very professional and knowledgeable in her area of expertise. I was thankful for the many valuable suggestions that she provided along the way. I was extremely satisfied with the end results which exceeded my expectations. Will definitely work again with Masha in the future!”
